Lin's AE Project 
 

Lin's AE Project 

 

                                                                       Lin's AE Project 

 

 

Lin's 3D Project 

emblem

“When one enters a language, one takes up a place assigned in advance by this discourse…” (p.247 ), Ulmer said. One has to be familiar with this discourse with specific virtues and values in order to internalize the language as his/her own state of mind. It is like in the discourse of advertising emblems, Ulmer continued, one had to understand the context of the image so that they could read the emblems. Images in advertising are not created out of nothing, they are from the inspiration of the potential self images of products. The products may have diverse functions serving for different purposes; or the products’ own characteristics, say, color, size, quality, etc., all created an abstract self images which might be reflected by their advertising emblems. Many customers, when they buy the products, they do not only concern what these products could do for them, but also see what these products represent, what kind of potential emblems they indicate.

Ulmer connected the emblem with self concept by requiring students to do an assignment of making an emblem of their own images. “You want to know what an emblem is, and how to make one. The rule of extrapolation applies: everything that is said about the emblem is there as a relay for your own composition/ design. You should always ask: what is that for me?” (p.246) For him, emblems are like some kind of image value that are closely connected with self value, or maybe they could be seen as a part of the self value. Image value transmit certain ideas or information about self value to the society, and society through its own mechanism processing these self values and send them back to people as a common emblem of the public.

From Ulmer’s perspective, playing WOW is also like entering a discourse assigned in advance. Images in this virtual world have been settled beforehand by game designers and players have to be familiar with these images before they could internalize them as their emblems in this discourse. And this internalization process itself is the process of integrating alien images with the inherent part of our own mind and turning it as the emblem of ourselves as socialized individuals in WOW world.

Level 16 character

I reached the level 16 today. I usually came into the WOW after middle night, when there were not many people in there. But still, when I was playing, I was hoping if I could meet someone in our class. So whenever I met some people, I would come up and asked if you are in 813 class. But it was very unfortunate that none of them were. Someone just ignored me and run off, and some stopped and asked what 813 class is. Some people added me into their group, but when we found we could not share our quests, the group was dismissed. Basically, I was a lonely fighter, wandering around, talking to different people, trying to find my own group, but failed. But luck thing is I have a pet, a black wolf, with me. Usually, it is a live target to attract my enemy, I was just standing far away shooting arrows. I feel very delighted to have this sincere friend fighting together with me, though I got it only after I reached level 10. I fed and mended him frequently so that he could work better. Whenever he died, I know I could just retrieve him, I still feel a little bit guilty. Here is our pictures.

Baudrillard project

The Baudrillard project, part 1:

http://www.youtube.com/watch?v=zZAlUto7Lbk

The Baudrillard project, part 2:

http://www.youtube.com/watch?v=sI6-IjSn9R8